Episode 14: How to Build Your Email List with a Lead Magnet Your Ideal Clients Love with Andrea Shah


I’ve been in the online business world for over a decade now, and while so much has changed, the one thing that has stayed consistent is the importance of having a mailing list.

And unfortunately, I know this is still a common area where so many business owners struggle.

How do you get your right people to join your mailing list?

And so I’m grateful and excited to share today’s interview with you.

Today, I’m talking with Andrea Shah, a launch copywriter and strategist based in sunny South Florida. Her copy helps course creators and service providers hit their next big goal— without using sales tactics that compromise their integrity. When she’s not typing at warp speed, you can find her doing Pilates, baking fall desserts (yes, even in Florida) or doing crafts with her daughter.


Listen to episode 14 as we talk about:


  • What a lead magnet is (and why it matters for your business)
  • How to choose an idea for your lead magnet
  • Common mistakes (and how to avoid them)
  • How to create a lead magnet your clients can use (that leads them to want to take the next step and work with you)

In our conversation today, Andrea is sharing all of her top recommendations for how to create a lead magnet that your ideal clients love, so that you can build your mailing list with ease. Take a little time and listen now.


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